Category: Inbound Marketing

How Can Inbound and Content Marketing Help You to Achieve Your Business Goals?

Less than a decade ago, inbound and content marketing were niche strategies that were only being used by the most forward-thinking ad agencies and marketing firms. Today, these tactics are…

What Is Inbound Marketing and How Can It Help Your Business?

You want nothing more than to be able to reach your desired consumer. You have a business, and you want it to succeed. But perhaps you’ve found yourself putting too…

Why Businesses Need Inbound Marketing

If you’ve been making moves to boost your digital marketing efforts, you’ve probably come across the term “inbound marketing.” Inbound marketing is a tactic that’s becoming more and more popular…

Key Takeaways from HubSpot’s Inbound 2018

How do you summarize an incredible week of collaboration, inspiration, and industry growth in less than one novel? You simply cannot, but the team at Stream Companies has provided a…

Smart Ways to Build Backlinks

A backlink is a link from one site which links to your site. Backlinks play a major role in a successful search engine optimization (SEO) strategy. The majority of search…

Different Types of CTAs You can put on Your Blog

Blogging is great, but a great blog doesn’t just mean post great content. Fresh and new content that is optimized daily won’t entice users to do anything except read it.…

Calls to Action: Best Practices for Effective CTAs

Calls to action also known as CTAs are common practice when attempting to convert a website visitor into a lead. This call to action directs the user to take the…

Collecting Leads on Facebook

With so many different social media platforms, it could be difficult deciding which ones are best for your business. However, with an average of 1.13 billion daily active users, there…

Optimizing Graphics for SEO 101

Did you know that a whopping 65% of the world’s population are visual learners? That means that well over half of the world’s population can be placed into two styles…

Cigna Transparency in Coverage This link leads to the machine-readable files that are made available in response to the federal Transparency in Coverage Rule and includes negotiated service rates and out-of-network allowed amounts between health plans and healthcare providers. The machine readable files are formatted to allow researchers, regulators, and application developers to more easily access and analyze data.