Category: Call to Action

3 Ways to Improve the User Experience of Your Website

From booking hotel accommodations to deciding where to eat for dinner tonight, the decision-making process of our time happens online. We’ve all reviewed countless businesses’ websites and become connoisseurs of…

Calls to Action: Best Practices for Effective CTAs

Calls to action also known as CTAs are common practice when attempting to convert a website visitor into a lead. This call to action directs the user to take the…