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Advertising News for the New Media.

GA4: What You Need to Know Now

Marketing data is always evolving. From finding new ways to track data to refining metrics, Google Analytics has laid the foundation for marketers and clients to collect information and examine it accordingly. However, like all software, Google Analytics needs an

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The Forgotten Art of Branding

Social media, email, sidebar ads, direct mail—there are so many ways to reach a customer. With this explosion of options comes the need to promote your business across all these markets. In many cases, attempting to reach many different markets

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What’s New in Digital and Media?

When it comes to advertising and digital media, things are always changing. So, how can you keep your strategy for SEO, Paid Search, and Social Media up to date when everything moves quickly? That’s where you can rely on your

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How Should Businesses and Brands Utilize TikTok?

It’s clear as can be that TikTok is one of the greatest untapped social media resources for businesses. Statistics alone tell the story: Active TikTok Users: More than 1 billion Active Users in the U.S.: 80 million Average household income

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Search Visibility: Then vs Now

In the modern world of marketing, metrics are more important than ever. You’ve no doubt heard the old saying, “If you can’t measure it, it doesn’t exist.” That said, marketing can be an especially difficult field in which to measure

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2022 SEM Best Practices

What secret ingredient does your search engine marketing (SEM) campaign need to succeed in 2022? It’s time to take stock once more and adjust to a new reality! For many, that means rethinking strategy based on the latest best practices and trends. 

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CRM + SEM

If you’re fluent in the realm of digital marketing (or semi-fluent, even!), you have probably heard buzzwords like “CRM” and “SEM” more than a few times.We know, we know—so many acronyms! The marketing world is filled to the brim with

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7 Ways to Optimize Your Google My Business for Success

You may be overlooking one of the most powerful tools in your arsenal when it comes to local search engine optimization, or SEO. Do we have your attention? We’re talking, of course, about Google My Business. Your business may already

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The Top Digital and Google Trends of 2021

So, what’s on the marketing agenda for 2021? At Stream Companies, we want to shine our spotlight on the latest digital and Google trends in the pipeline. You should know these predictions to thrive in the latest phase of the

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Stream Companies Announces 3 Executive Promotions

Stream Companies Announces 3 Executive Promotions

3 vital executive promotions to capitalize on unprecedented growth for Stream Companies MALVERN, PA. (PRWEB) SEPTEMBER 01, 2021 Stream Companies, a leading fully integrated, full-service, tech-enabled advertising agency, announced this month three strategic executive promotions in response to their recent significant

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How Google Home Is Affecting the SERPs & Your Business

Google has been around since 1998 and is used by billions of people every day. However, as technology evolves, the way people get answers to their questions is starting to change. Voice-activated assistants have recently become popular, making it easy

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Stream Companies CRO Program: Increasing Sales and Conversions with a Scientifically Proven Process

There’s no doubt about it—the digital marketing industry has changed. Back in the days of America Online and the beginnings of social media, all you really needed was a good-looking website to succeed digitally. Today, things are a little different.

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