Akin to growing up with your childhood best friend, Google Ads and the average position were like two peas in a pod since the invention of pay-per-click (PPC) advertising. As…
Category: google ads
How to Create a Revenue-Generating Google Ads Campaign
The web is a vast and exciting place. From the point of view of a consumer, it’s a treasure trove of new products and answers to be found. From the…
Everything You Need to Know About Switching to Linear Attribution
Within Google Ads, you can decide which attribution model you would like to use, allowing for you to decide how much credit each click gets for your conversion. These models…
5 Scripts to Help Manage Your PPC Campaigns Within Google Ads
Using scripts in Google Ads is a great way to help automate tedious tasks within your PPC campaign and will help increase your account performance. Scripts also give you a…