In the dynamic world of digital marketing, one constant remains: change. Google, the most influential search engine, frequently updates its algorithms, creating ripples across the SEO landscape. For businesses and…
Category: Google algorithm
What You Missed Last Quarter on Google
From algorithm updates to new AI and mobile website optimization features, Google spent the past few months unveiling new technologies and processes that are sure to set new standards for…
What Past Google Algorithm Updates Can Tell Us About the Future
Search engine optimization is dynamic, which means that best practices can change in the blink of an eye. Since this field of digital marketing is relatively new, Google is still figuring…
Google’s Possum Algorithm
It’s a zoo out there. For marketers and advertisers alike, it’s hard to control your organic search rankings with all the Google updates; Pandas, Penguins, Pigeons and Hummingbirds to keep…