Author: Stream Companies

What We Can Learn From Google’s Tanking (And Un-Tanking) of RapGenius.com

As anyone who has run afoul of Google in the past will tell you, it is no picnic. When SEO agency iAcquire was accused of buying links for client Dun…

How Business Owners Use Google Analytics To Gain An Edge & Make Smarter Decisions

As more and more marketing efforts migrate into the digital space, business owners and marketing executives have grown to expect quality data and reporting for every campaign. This expectation has…

UPDATED: How To Make HubSpot And Google Analytics All-Time BFFs

Everyone knows what a playdate is: it’s an arranged friendship that always had you awkwardly sipping a juice box, sitting with a kid you never would have been friends with…

How Small Businesses Compete and Win in the Cutthroat SEO Market

I have always been a champion of small business SEO, and one of the most common questions I hear is, “with my limited budget, how do I rank above the…

Your Guide To Website Redirection: 301 Redirect vs. Canonical Tags

When it comes to web page redirection, deciding which method of redirection to use can be as stressful as Harrison Ford in Air Force One deciding which wires to cut…

How To Use Site Information Architecture To Create A Better User Experience

Information Architecture: What It Is & How to Use It

PPC Keyword Logic: Back To Basics

One of the most basic aspects of any online marketing effort – whether SEO, paid search, or social media – is the use and implementation of targeted keywords. On many occasions however, we tend to…

How To Build Links With Content Outreach

In a world of growing emphasis on content, outreach has almost become an art form.

Link Building in a Local World

If you have been paying attention during Whiteboard Friday then you know that building topical and authoritative links to your site will help with your rankings, traffic and sales. While…