Author: Julia Giacoboni

Your Business Needs Facebook Local

Is your business struggling with reviews? Are you having difficulties with Yelp and your star rating? Not interested in paying hand over fist for check-in offers that don’t work? Say…

How to Align Your Social Media Metrics With Real Business Goals

Your social marketing LOOKS cool – the images are sharp and the wording is correct, and it falls in line with your brand. You love it, but is it working?…

Putting Your Audience into Motion with Content

Looking for a new bookmark to add for 2014? Make it Upworthy.

Social Media Marketing Strategies: How To Keep Your Content Fresh

When your Facebook timeline gets clogged up with the same posts, day after day, your message becomes white noise to your buyers and prospects.

Facebook Finally Jumps on the Bandwagon with Mobile Ads

Facebook is almost ready to tackle what pretty much everyone else has already done – advertise on mobile devices.