Category: Marketing tips
4 Tactical Tips To Creating A Monthly Content Marketing Plan
By now, many business owners are fully aware of the benefits of content marketing – from SEO, to building trust with new prospects and generating new leads, to sales support…
Putting Your Audience into Motion with Content
Looking for a new bookmark to add for 2014? Make it Upworthy.
How To Get People To Read Your Content
“No one’s going to read it anyway” and Other Woes of a Copywriter So you’ve sat with your copy document for hours – switched a few words here and there,…
Let’s Get Gridiculous!
A grid system can be a designer’s best friend! That’s because the grid system works in the background of page layout, making sure that all content is well positioned. The…
Best Facebook Ads Practices for Auto Dealers
Facebook advertising has gotten a lot of press lately with the news of General Motors pulling its ads because they were deemed “ineffective.” Despite GM’s decision, Facebook ads remain a…
The Devil’s in the Details: Media Buying with Your Target in Mind
For most of our automotive clients, our target demographic is adults ages 25-54. At a first glance, this age range seems to be quite narrow. Members of the demographic share…