From booking hotel accommodations to deciding where to eat for dinner tonight, the decision-making process of our time happens online. We’ve all reviewed countless businesses’ websites and become connoisseurs of…
Author: Jenny Prikockis
Write, Post, Repeat: Why Fresh and Frequent Content is Important for Your Website
Google recognizes online businesses who regularly post high-quality, unique content that answers searcher’s questions. In this post, we’ll review how adding new content to your website on a routine basis…
Do You Really Know Your Buyers? Why You Need Persona-Powered Content Marketing
When you’re not seeing the results you want from your business, it’s time to re-evaluate, shore up your strategy, and realign your advertising efforts. Content marketing centered around detailed buyer…
5 Email Subject Lines That Killed the Sale
Most people’s email inboxes are packed with notices about upcoming promotions and weekly newsletters, among all of the other social and corporate communications that take priority. And with average open…