Advertising News for the New Media.
Last week, we discussed the importance of conducting integrated marketing campaigns. One of the integral components of an integrated marketing campaign is the media plan. (more…)
Americans spent 53 billion minutes on Facebook in March, reports Matt Carmichael of Advertising Age magazine. That works out to a slightly less alarming 12 minutes per user per day. (more…)
Today, White Pages announced the incorporation of public social media profiles from Facebook and Twitter into its people search service. The people search on White Pages also provide consumers with direct links to select matching Facebook and Twitter user pages.