RESOURCES
Our blog is your go-to source for all things advertising and marketing. Here, our thought leaders share valuable insights into the industry and proven strategies for success.
Co-op advertising can be one of the most powerful tools for dealers when executed correctly. Manufacturer funding provides dealerships with the opportunity to promote products in their local markets while leveraging brand authority. Mismanaged co-op funds, however, can lead to wasted budgets,...
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For many dealerships, the first week of every month feels like the calm before the storm. OEM incentives trickle in, marketing teams scramble to update specials, and the real push for sales often doesn’t begin until mid-month. By that point, valuable early-month...
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OEM co-op programs align national brand messaging with local dealership efforts in automotive retail. These funds stretch marketing budgets, yet many dealers forfeit dollars through reactive planning, complex rules, and missed deadlines. Stream Companies treats co-op as a strategic lever...
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When designed strategically, they provide a clear, distraction-free path that guides visitors toward conversions — whether that’s filling out a form, downloading an eBook, or scheduling a consultation.
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As experts in the digital and performance marketing field, we’re constantly staying on top of current SEO trends. AI is the future, so we build pages, profiles, and signals that tell AI exactly who you are, what you do, and...
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Stream Companies, a full service, fully integrated, tech enabled marketing agency, has been named to Chief Marketer’s 2026 Agencies of the Year list. The annual program highlights the marketing agencies that are redefining modern marketing through innovation, creativity, and measurable...
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The final weeks of the year are more than just a countdown to the holidays. They are a chance to reset, evaluate, and make smart changes that set your dealership up for a stronger start in the new year. Here...
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As the year wraps up, dealerships have an important opportunity to make their marketing dollars work harder. It's not only a sales push period but also a time to reevaluate where your advertising spend is going and how effectively it is...
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You’ve probably heard the term “omnichannel marketing” floating around, and maybe it sounds like another agency buzzword. But here’s the truth: it’s not complicated.
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Imagine a world where a single question typed into a search bar delivers not a list of links but a precise, tailored answer in an instant. This is not a distant vision; it is happening now. Artificial intelligence is reshaping...
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