Category: Seo

Why Consider a Career in SEO?

Explaining SEO without any media jargon can be a tad complicated, especially when someone asks what your job actually entails. It’s not a traditional form of media, few schools offer…

How to Make Your Blog Post SEO Friendly

As digital marketing continues to grow, knowing how to properly set up your online content is more important than ever. If you write or publish great content but it doesn’t…

A Brief History of Updates (and How They Affect SEO)

We just passed the 15th anniversary of the launch of the original Google Toolbar. (December 11, 2000, to be exact!) Considered by search engine marketers to be the first-ever Google…

Is Your Website Sick? Why You Need a Professional to Monitor Your Backlink Profile

It’s difficult to deny how a website can benefit a business. Aside from the branding aspect, a well-made and marketed website can drive leads or function as a point of…

Why You Don’t Want $5 SEO Services

Before even considering the price of SEO services, it’s a good idea to take a step back and consider just what SEO is.

Local Link Building Strategies: Structured vs. Unstructured Links

Citations play a big role in the SEO world and ultimately increase a business’ digital presence. Here at Stream Companies, the digital PR coordinators take part in the development of…

4 Reasons Every Local Business Should Invest in Link Building

Link building should be a key component of every business’s SEO strategy. Google views quality links that point to your website as a vote of confidence, so if other sites…

SEO in 2015: The 5 Essential Elements of a Successful Strategy

We all know the basics of a successful SEO strategy: links, regular blog updates, social media, keywords, and quality content. Between Panda, Penguin, and many other updates, SEO has changed…