Featured Client
A Kia dealership wanted to reach visitors from the last 60 days who visited their website. The dealership activated video and display advertising, specifically targeted to website visitors from the last 60 days who have not yet converted.
The Challenge
Reach website visitors from the last 60 days.
Solution
All primary campaign addressable households available in fullthrottle.ai for the past 60 days.
Results
- Target Audience: All primary campaign addressable households available in
fullthrottle.ai for the past 60 days. - Messaging: Trade-in-and-up message
- Budget: $5,576.33
- Results: 487 total dealer transactions; $11/opportunity
- Video influenced 189 transactions; $21/opportunity
- Display influenced 298 transactions; $5/opportunity
- Sales: 66
- Service Appointments: 421
Turn Past Website Visitors Into Sales and Service Appointments
This Kia dealership reactivated unconverted traffic with Stream Companies’ Geo-Addressable Video and Display campaigns, driving 487 total transactions at just $11 per opportunity. With efficient spend and a targeted message, they boosted both showroom sales and service volume.
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