What’s New in Paid Search (PPC)
Watch as Stream Companies’ Bill Parlaman, Chief Marketing Officer, and Robin Tarleton, Director of Integrated Media, discuss what’s new in Paid Search, also known as PPC.
RESOURCES
Webinars
Join us for Stream’s engaging webinar series, where our innovative marketing leaders share their expertise and insights! Dive into the latest trends and strategies as our experts discuss various facets of this ever-evolving industry.
What is OTT & How Can it Innovate Your Advertising
Watch as Stream Companies’ Bill Parlaman, Chief Marketing Officer, and Amanda Moran, Director of Integrated Media, discuss what OTT is, common misconceptions, and how it can evolve your marketing.
What’s New in Technology: Transitioning to a Cookieless World
Watch as Stream Companies’ Bill Parlaman, Chief Marketing Officer, and FullThrottle’s Amol Waishampayan, Chief Product Officer discuss what’s new in technology, specifically how to transition into a cookieless world.
Google Updates & Changes
Google’s algorithms are a complex system used to retrieve data from its search index and instantly deliver the best possible results for a query. In its early years, Google only made a handful of updates to its algorithms. Now, Google makes thousands of changes every year.
Lessons Learned & Applying it to Your Advertising Plans for 2021
The lessons learned are vast. We are sharing the lessons and shifts we identified throughout the year, and how they can apply to your advertising plans for 2021.