Featured Client
This Hawaii-based tourism brand turned anonymous website traffic into confirmed bookings through a targeted, data-driven campaign.
The Challenge
A popular Hawaii-based travel and tourism company specializing in water excursions faced a significant challenge. They wanted to increase travel bookings from the continental U.S. but were struggling to identify their target audience.
Solution
Stream Companies deployed SmartMail, social, and display ads to in-market households within 48 hours of visiting the website. Results included a 64% increase in returning households, a 43% lift in conversions, and a 260% ROI.
Goal
The primary goal was to increase experience bookings from the continental U.S. and reach potential customers in the midst of their travel planning before they reached their destination.
Tactics
To address this challenge, Stream Companies implemented a multi-faceted approach. First, we installed our script for our proprietary AdTech on the company’s website to identify and resolve website visitors into first-party addressable households. This allowed us to pinpoint real, in-market leads who were genuinely interested in water excursions.
Once the leads were identified, we deployed targeted display and social ads to these households instantly. We also activated SmartMail, sending out direct mail to the highest-propensity leads within 48 hours of identification. This rapid deployment ensured that our client was top of mind for potential customers during the most crucial stages of planning.
Results
The business experienced a significant 64% increase in returning households month over month — all generated using Stream Companies’ patented AdTech. Right alongside this growth, they saw a 43% increase in conversions in one month alone.
The total sales matched to Stream Companies over a three-month campaign was $31,200. With a monthly investment of $4,000 in Stream Companies’ services, our client saw an average ROI of 260%. These results highlight the successful collaboration between Stream Companies and our clients in the travel and tourism industry, leading to substantial growth in both conversions from their website visitors and an increase in experience bookings.
The company’s collaboration with Stream Companies led to a remarkable increase in bookings and a substantial ROI. By leveraging a data-informed marketing strategy, they were able to connect with real, in-market leads and transform their challenges into success.
Reach Travelers Before They Land and Boost Bookings
This Hawaii-based travel company used Stream Companies’ AdTech to connect with in-market travelers before they arrived, leading to a 260% ROI and a 43% increase in conversions in just one month. If you’re ready to turn planning moments into profit, we can help.
Let’s Make Your Marketing Work Harder Before They Even Arrive.
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