Featured Client
A Toyota dealership needed to create a model-specific activation to prioritize selling Tundras during a specific time period. They looked to engage interested households with live opportunities.
The Challenge
Prioritize selling a specific model to interested households.
Solution
Model-Specific Activation Campaign – pulling all identified households from ShopperSuite® that have shown any interest in a specific model (new or used) and combining it with live opportunities in the Lifecycle Sales Lens.
Need a Model-Specific Activation? Stream Has You Covered.
Model-Specific Activation Campaign – pulling all identified households from ShopperSuite® that have shown any interest in a specific model (new or used) and combining it with live opportunities in the Lifecycle Sales Lens.
For Toyota of Boerne and Mike Calvert Toyota, they had a priority to sell Tundras in December. Using the Integrated Marketing Cloud, they were able to target over 26,000 identified households in their Tundra Campaign with 143 of those households purchasing within 90 days.
*We deploy either geo-addressable display or video depending on available budget. Usually about $3,000 in spend per model.
Drive More Model Sales With Precision Targeting
By activating over 26,000 identified households through Stream’s Integrated Marketing Cloud, Toyota dealers sold 143 Tundras in just 90 days. With model-specific campaigns powered by ShopperSuite® and Lifecycle Sales Lens, Stream helped dealers move priority inventory quickly and efficiently.
Let’s Launch a Campaign That Moves the Models That Matter Most
Connect With Us Today