<

Geo-Addressable Video

A Chrysler Dodge Jeep Ram dealership started Geo-addressable display and video in February 2023 to stay in front of website visitors after they leave the dealership site (without submitting a lead). The dealership wanted to stay in front of website visitors with a Why Buy message since there’s heavy in-market competition. At the end of the year, this store underwent a complete staff and management change and wanted to re-circulate their Why Buy and tagline messaging.

The Challenge

Re-circulate their Why Buy and tagline messaging.

Solution

Service visitors from last 90 days with a 3-month video campaign.

Results

  • Target Audience: Service visitors from last 90 days with a 3-month video
    campaign.
    • Web Audience Planner: Last 90 days of people who have visited a service page
      on the website. This would include schedule service, tires, brakes, etc.
    • DMS Audience Planner: Never Serviced & Defected customers in the DMS
      over the last year.
  • Budget: $4,500
  • Results: Video influenced 3,523 transactions; $1.27/opportunity
  • Sales: 274
  • Service Appointments: 3,249
campaign chart
campaign details chart

Stay Top of Mind and Drive More Transactions with Geo-Addressable Video 

By targeting recent service visitors and lapsed customers, this CDJR dealership influenced over 3,500 transactions, including 274 sales and 3,249 service appointments. With Stream Companies’ Geo-Addressable Video, they re-engaged audiences at scale for just $1.27 per opportunity. 

Let’s Build a Campaign That Converts Past Visitors Into New Revenue 

Connect With Us Today
Stream Squiggle

Book a Meeting