Featured Client
This national e-commerce company partnered with Stream to turn anonymous traffic into real sales, resulting in double-digit growth over six months.
The Challenge
The brand believed most of its conversions happened during a customer’s first visit. But without insight into delayed conversions, they were missing opportunities to re-engage and drive sales.
Solution
Stream’s script identified visitors, tracked post-visit activity, and deployed household-level campaigns. The result was 31% growth over six months and a deeper understanding of the buyer journey.
A national bedding e-commerce company had a goal to measure and increase sales from
website visits.
Once Stream Companies’ script was installed on their website, it started transforming their
previously unknown audiences into first-party, household-based data. From there, it deployed instant and look-back marketing to their website visitors. Stream Companies’ transactional data measured incremental sales, web visitors who purchased 3+ days post-initial visit, and after household level marketing was deployed.
As a result, this e-commerce client saw incremental, month-over-month growth, utilizing Stream Companies and overall had 31% growth
within six months. Their collective buyer journey and buyer propensity first-party data provided valuable insights to help form their marketing plans. In Q1, they saw a total of 3,961 sales and in Q2, they saw a total of 5,754 sales.
When this e-commerce client initially came to Stream Companies, they believed most of their customers completed a purchase on their first website visit. Stream Companies showed over 50% of their website traffic does not do business with them until almost a week after their first visit.
Drive Measurable Growth with First-Party Data
This national e-commerce brand unlocked 31% growth in just six months with Stream Companies’ buyer timeline insights and performance-driven marketing. If you’re ready to turn anonymous traffic into long-term revenue, we’re ready to help.
Let’s Accelerate Your Sales Strategy.
Connect With Us Today