CASE STUDY

Domestic Automotive Brand

A Domestic Automotive Brand Story

A major automotive brand partnered with Stream to enhance attribution, build stronger audiences, and improve marketing performance across 100 dealerships.

The Challenge

The brand needed more accurate audience data and attribution to scale their campaigns and boost matchback rates across a large dealer network.

Solution

Stream Companies identified over 1 million new households in just 3.5 months and added 30% more first-party data to their campaigns. These audiences outperformed third-party data by 3x in sales and accounted for 20% of all transactions.