WHO WE PARTNER WITH
A Smarter Way to Drive Demand with Connected TV
Accelerate your BMW performance by launching a data driven Connected TV that expands mid-funnel reach, increases model consideration, and drives incremental demand capture for Automotive Inventory Ads or Vehicle Listing Ads.
For a limited time, take advantage of our special CTV promotion for BMW Dealers: Buy 3 Months of CTV, and Get 1 Free
Claim your Promotion
How It Works: Strategy, Audience, and Activation
Tactics Offered
- Stream’s CTV activation will deliver rapid, aligned reach across verified in-market audiences, reinforce regional messaging and drive priorities, lifting traffic during key windows.
- High-Impact, premium streaming placements, including Sports
Audience Targeting
- In-market shoppers actively considering luxury vehicle purchase
- Luxury cross shoppers
- High intent signals: VDP activity, build and price, dealer site visits, etc.
- Frequency-balanced delivery to maximize message and customer retention
Flexible Monthly Packages:
| Package | GOOD | BETTER | BEST |
|---|---|---|---|
Impressions | 13,146 impressions | 47,273 impressions | 61,818 impressions |
Monthly Price | $1,420 | $2,020 | $2,740 |
Benefits and Proven Results
- Speed up the path to purchase and increase awareness with high-converting CTV+LIVE Sports
- Approachable dealer packaging allows dealers to scale and customize their strategy based on their market and budget
- Incorporate conquest audiences to amplify target households as needed
- Includes placement during this year’s premium sporting events such as the French Open, Wimbledon, Monaco/British/Italian Grand Prix, Special Olympics, FIFA World Cup, and more!
- Utilizing a non-skippable format provides a 94%-99% view through rate
CTV + Live Sports Performance Results:
LIVE Sports Connected TV Isn’t Just Brand-Building–It’s a Conversion Engine.
With a minimal budget and pinpoint targeting in a highly engaged sports environment, you can drive immediate, offline action.
Why Live Sports CTV Works
High Attention:
Live sports content naturally commands the viewer’s focus. CTV amplifies this with non-skippable ads.
Precision Via Household Targeting:
By matching dealer-site visitors with MLB CTV views, we achieved unmatched relevance and cost efficiency.
Measurable ROI:
CTV offers real-time performance data, enabling us to directly attribute sales and service visits to ad exposure.
Live Sports CTV is dramatically reshaping how brands reach consumers
Sports now make up about 30% of all CTV viewing, offering hyper-engaged audiences with high completion rates.
MLB streaming is booming-14.5 billion minutes in 2025, a 14% jump YOY-underscoring both scale and engagement.
The Challenge
An Automotive dealer wanted a fresh way to engage in-market shoppers—someone who had visited the dealer’s site in the past 90 days—using premium digital channels.
Solution
We activated a LIVE Sports Geo-Addressable Connected TV campaign during premium Major League Baseball CTV streams.
For just $1,500, we reached 2,287 known households with a 4Frequency via geo-addressable targeting on live MLB CTV inventory—in just 2 weeks.
By tapping into the high-attention environment of live MLB games and leveraging CTV’s addressable precision, we delivered personalized messaging directly into the homes of potential buyers.
The Results – All from a short, intensely focused campaign
10
10 New Vehicle Sales
64
64 Bonus Service Transactions
15
15 Repeat Visits
More About Stream
Stream – A Full Service, Award-Winning Ad Agency
Digital Advertising
- Paid Search
- Power Search
- Display Advertising
- Video Advertising
- Native Advertising
Search Engine Optimization
Building the foundation of your website through custom, unique content and advanced strategies, and getting it found by the right shoppers.
Reputation Management
Responding to each and every review with care and precision while managing the overall impression and reputation of your business.
Audio & Video Production
From idea to execution, our team handles every detail to ensure you receive the highest quality of audio and video content.
Social Media Management
Building and maintaining your social presence and online community to increase your brand identity and drive sales opportunities.
Creative Services
- Creative Strategy
- Email Marketing & Strategy
- Web Merchandising
- Copywriting
- Graphic Design
- Project Management
Stream is a BMW Certified Advertising Partner. Click Here to learn more about our full integrated marketing services offered to BMW.
