April 16, 2016
Your Local SEO Checklist
Creating an SEO strategy for your business can be a daunting task. There are so many components and moving parts,...
Author: Stream Companies
November 10, 2015
Tell Me More, Tell Me More: Semantic Search & Long-Tail Keywords
Think of the questions you would ask if someone wanted you to purchase shoes for them online: What size? Where...
April 9, 2015
How to Optimize Your PPC Landing Pages to Reduce Bounce Rate
Here are some of the tips and best practices to prevent a visitor from bouncing off your site and instead, drive them to take action after clicking your ad.
February 9, 2015
Maximize Your Dealership’s PPC Campaigns with A/B Testing
The SEM world has seen a lot of changes over the past year; new betas, ad extensions, and editor tools just to name a few.
January 15, 2015
The 4 Rules for Creating Compelling PPC Ad Copy
Here are four rules for creating eye-catching copy to capitalize on a lower position or capture your audience at a higher average position.
December 16, 2014
It’s Time to Focus on Mobile Design
Over 50% of shoppers use mobile devices to research and purchase, and your dealership isn’t the exception.
June 9, 2014
How SEO & Google Analytics Can Help You Make Smarter Business Decisions
Here are a few effective strategies to testing your market by using SEO and Google Analytics.
April 14, 2014
7 Powerful Social Tools for Multi-Location Brand Management
Tweets, retweets, Facebook posts, comments, monitoring, tracking, reputation management, etc. - it can get overwhelming pretty quickly.
December 4, 2013
Your Guide To Website Redirection: 301 Redirect vs. Canonical Tags
Knowing the when and why of proper usage of either method will positively impact SEO and the overall user experience on your site.
March 5, 2012
Marketing Collateral Takeaways
Get ready for a lot of handshakes! And make sure you’re prepared! We’ve talked about it before, but the impact of quality marketing collateral remains the same: you can go farther with supplemental marketing materials.
November 8, 2011
Cable Buying: A Game of Reach and Frequency
Welcome to the World of Cable Advertising! Stream Companies will be your tour guide for the day. So, take a...