Understanding Stellantis Co-Op Changes

The new Stellantis Marketing Covenant takes effect October 1, bringing important changes to how dealerships approach digital advertising, pricing, website requirements, vendor standards, data sharing, and co-op reimbursement.

In this on-demand webinar, Stream Companies breaks down the key changes dealers need to understand, including new paid search requirements, how the guidelines extend beyond reimbursable advertising, and what dealerships should be discussing with their marketing and website partners before the new requirements take effect.

Fill out the form to watch the webinar replay and get a clearer understanding of what’s changing and how your dealership can prepare.