Crash Course in Data-Informed Advertising

Marketers understand how important it is to stay ahead of the industry trends. Data-informed advertising is not a trend. Not anymore. With the changes already impacting advertising tactics and results in privacy, cookies, and retargeting limitations, the time is now to wrap your arms around the topic.

Owning your audiences and activating media to your 1st party data is the way the advertising world is moving. At lightning speed.

Our crash course discussion, joined by Bill Parlaman, Chief Marketing Officer at fullthrottle.ai, covers everything you need to know to dive in and take control of your data and upgrade your advertising to stay way ahead of the competition in 2024.

5 things you’ll gain from this webinar: 
– Why data-driven marketing is better than traditional marketing
– How to become more efficient in your marketing
– How to run data-driven campaigns with AI, quality data, and modern technology
– How to reduce ad spend waste
– Using first-party data to see key customer insights 

Fill out the form to watch our webinar replay!

Webinar presented by:
Subi Ghosh, EVP of Strategic Partnerships – Stream Companies
Bill Parlaman, Chief Marketing Officer – fullthrottle.ai