Al Hendrickson Toyota & Norm Reeves Genesis of Cerritos

The Challenge

After identifying a missed opportunity to connect with their communities, Al Hendrickson Toyota and Norm Reeves Genesis of Cerritos wanted to put together a marketing strategy that would speak to the local demographics that weren’t being reached with their current approach.

Solution

By incorporating the right language, dialect, and colloquialisms, Stream was able to help both clients reach the local Hispanic and Korean audiences through social media, DAA ads, online video, Connected TV, and Connected Radio.