Marketing on multiple mediums.
The Challenge
The client struggled to draw traffic to their website and generate quality leads.
Solution
Stream implemented a multi-pronged approach that included digital, direct mail marketing, and NitroLeads.
Our Conclusion
The client saw steady growth in terms of both leads and traffic. The multi-pronged approach improved numbers and delivered a solid ROI for the client.
Marketing on Multiple Mediums
With a lack of leads and web traffic slowing to a crawl, Hill Country Honda sought Stream’s help in driving more traffic to their website. To increase the number of organic leads, Stream went with a multi-pronged approach.
Stream’s first step was to emphasize the client’s digital presence and focus on inbound marketing. Next, Stream rolled out a dynamic direct mail marketing campaign to reach local audiences. To attract even more customers, Stream utilized FullThrottle’s NitroLeads
Rewards Program.
Using all three of these strategies and tying them together in one approach, Stream
delivered a more well-rounded campaign to the client.
Nitro-Leading to Increased Traffic
By reaching out to the target audience on three separate fronts, Stream helped Hill Country Honda achieve both of their goals. Not only did traffic steadily rise on the dealer’s website, but leads and appointments also began to accumulate. So far, the NitroLead multi-pronged approach has produced results, such as:

Seeing Results Right Away
In addition to adding appointments and building a solid bank of leads, Stream and Hill Country Honda have already seen a return on investment. The exponential growth in leads and traffic has all occurred in just the first month of the campaign.
Plus, incorporating NitroLeads into the multi-pronged strategy has proved to be a highly efficient investment. Only $600 was spent on the NitroLeads last month, yet the approach was so effective that it grossed an impressive $19,083.36.
Succeeding with Stream
While the client has only rolled out NitroLeads and integrated Stream’s multi-pronged approach recently, its staggering success shows no sign of slowing down. The drastic uptick in traffic and leads has only begun to produce results and is expected to continue to bring more eyes and more customers to the dealer. Hill Country Honda is already optimistic about increased sales in the near future, thanks to the implementation of NitroLeads and Stream’s strategy.
