The global economy is confused.

Flashy navigation? Cool big pictures? Hold on!

It’s a given: No one wants to squander precious advertising dollars. And in a large market like Philadelphia, it can be tough for a retailer with one location to market…

 

Last week, we discussed the importance of conducting integrated marketing campaigns.  One of the integral components of an integrated marketing campaign is the media plan.

Philadelphia SmartCEO Magazine releases the 2011 Future 50 winners; Stream Companies CEOs make the list 

According to Velti.com, mobile marketing agencies and brands will need to adapt their campaigns to reach a wider audience in coming years.

Today, White Pages announced the incorporation of public social media profiles from Facebook and Twitter into its people search service. The people search on White Pages also provide consumers with…

PHILADELPHIA (Associated Press) –  Comcast Corp. announced Thursday it plans to buy a majority stake in NBC Universal for $13.75 billion, giving the nation’s largest cable TV operator control of…

For the past decade, experts have proclaimed every year to be “the year of the mobile.” 2009 was no different, especially after Google bought mobile ad network AdMob for $750…