Citations play a big role in the SEO world and ultimately increase a business’ digital presence. Here at Stream Companies, the digital PR coordinators take part in the development of…
Category: Digital Marketing
4 Reasons Every Local Business Should Invest in Link Building
Link building should be a key component of every business’s SEO strategy. Google views quality links that point to your website as a vote of confidence, so if other sites…
SEO in 2015: The 5 Essential Elements of a Successful Strategy
We all know the basics of a successful SEO strategy: links, regular blog updates, social media, keywords, and quality content. Between Panda, Penguin, and many other updates, SEO has changed…
It’s Time to Focus on Mobile Design
Meta Descriptions: Why They Still Matter
Some SEO experts would argue that meta descriptions have lost their value to some search engine crawlers, mainly Google’s. However, if executed effectively, meta descriptions still play an important role…
The 5-Point Tip Sheet for Hiring a Social Media Agency
So you want to hire an advertising agency to run your social media campaigns but don’t know where to begin, what questions to ask, and what to expect. Well, you’ve…
How to Align Your Social Media Metrics With Real Business Goals
Your social marketing LOOKS cool – the images are sharp and the wording is correct, and it falls in line with your brand. You love it, but is it working?…
Are You Your Own SEO Enemy?
If you aren’t sure how to answer this question, there are several factors to consider. You should first start to think about the techniques and practices you’re implementing for your…