Most job candidates come to an interview with a list of questions prepared, but asking the right ones can make the difference between getting an offer and being shown the…
Category: Digital Marketing
How SEO Benefits Your Business
SEO may be a new acronym for some, like it was for me six months ago. Looking up what exactly search engine optimization is can be overwhelming, and knowing exactly…
Go Local with Your SEO
You have a business that serves a specific community. You’re lucky to have a fantastic location that gets plenty of foot traffic. You buy some occasional radio spots. You even…
Breaking Into Bilingual PPC
When you run a paid search campaign, you can reach a wide variety of shoppers, but are you speaking their language? Chances are, English might not be the predominant language…
What Is Duplicate Content?
Search engine optimization (SEO) is all about driving traffic to your website by increasing its ranking on search engines. In the SEO world, there are certain factors we like to…
Inbound Marketing 101
If you’re a business owner or marketer, you’re well aware that the consumer buying process has changed dramatically over the past few years. Mobile devices allow consumers to access tons…
How Stream Does SEO
Marketers and business executives all over the world are experiencing the same three problems: how to get more quality traffic to their websites, how to maintain their traffic, and how…
SEO Marketing Spending Will Be Worth $80 Billion by 2020
Over the past few years, it’s no secret that Google has made dramatic changes to their algorithm in an attempt to provide the highest quality search results for their users.…
What Should I Do When My Site Is Hit with a Google Penalty?
Something that almost all website owners with a solid amount of organic traffic fear is the dreaded Google penalty. If everything’s going well, you don’t need to stress over it.…
Your Local SEO Checklist
Creating an SEO strategy for your business can be a daunting task. There are so many components and moving parts, so how do you know where to begin?