Author: Stream Companies

Can Facebook Audience Insights Inform Your Marketing Strategy?

If you’re an agency that works regularly with clients outside your hometown, you might find it daunting to research the most popular spots in their area. Any native Philadelphian knows…

5 Scripts to Help Manage Your PPC Campaigns Within Google Ads

Using scripts in Google Ads is a great way to help automate tedious tasks within your PPC campaign and will help increase your account performance. Scripts also give you a…

What Past Google Algorithm Updates Can Tell Us About the Future

 Search engine optimization is dynamic, which means that best practices can change in the blink of an eye. Since this field of digital marketing is relatively new, Google is still figuring…

Engaging Customers with Story-Telling Techniques

The things you purchase and the items inside your home are more than just for productivity—they’re part of your identity, too. Well, that same sentiment applies to your ideal customer.…

Why Social Management is Important for Your Business

When it comes to social media, most businesses prioritize using it to serve ads to current and potential customers. While this is a large and important part of managing your…

Cro Testing: Let your customers improve your site

What’s the main purpose of your business’ website? To get visitors to convert into paying customers, generating revenue for you, right? One of the most important steps in leading these…

PPC Strategies for Multi-Location Businesses

For businesses with multiple locations that want to run separate PPC ads for each location, PPC can present a whole new list of challenges that a single-location business does not…

Traditional PR vs Digital PR: Can They Coexist?

What is PR? The ideals of a public relations specialist are one of reputation management—events or happenings within a company—and reaching out to the public on behalf of the company.…

How to Engage with Potential Car Buyers

In this day and age, buying a car has become a bit more than someone stepping into a showroom, taking a look at the inventory, and driving away happy. It’s…

Our Favorite Yoga Studios in Pittsburgh PA

As an integrated advertising agency, the Stream team takes a holistic approach to marketing—but it doesn’t just stop at the office. Many of us take a holistic approach to wellness,…